DCU business school launches entrepreneurship programme with Malaysian Ministry of Education

Dr. John McMackin, Director of Executive & International Education, DCU Business School, said "It is an honour to have been retained by the Malaysian Ministry for Higher Education to design and deliver a Programme on Entrepreneurship for a pilot group of lecturers from Malaysian Polytechnics. The initiative is part of a Malaysian government policy to encourage entrepreneurship by providing relevant skills throughout their third level education system.  Significant support for this initiative was provided by the Irish Embassy in Kuala Lumpur, and by Enterprise Ireland.  For DCU, this international validation of our role as Ireland's University of Enterprise is most welcome.  We hope that this is just the beginning of a long and mutually beneficial relationship with the Malaysian Government.”

Along with organised digital marketing training held in DCU Business School, the Malaysian lecturers will be involved in a team based consulting engagement with Enterprise Ireland who want to develop a market entry strategy for Malaysia, along with a series of planned site visits to companies throughout Ireland and engagements with bodies such as DCU Invent and County Enterprise Boards.