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The Bachelor of Consumer Studies programme is founded on the philosophy underlying the creation of a consumer society that is well-informed, responsible, ethical and proactive, for the purpose of enhancing fairness in marketing practices and supporting sustainable development for improving the quality of life. The field of Consumer Studies integrates various disciplines in pure and applied sciences such as Economics and Consumer Behavior, Management, Marketing, Science and Technology, Socio-psychology, Communication and Law. This programme equips students with knowledge and skills in aspects of consumerism so that they can become intermediaries between producers, consumers and policy makers.
University General Requiments
A good pass in the Malaysian Certificate of Education (SPM)/its equivalent with a credit in Bahasa Melayu/Bahasa Malaysia; and
A pass in the STPM Examination with at least; CGPA 2.00 and at least;
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UPM - Universiti Putra Malaysia?