This programme prepares students with the required skills of researching, writing, strategising and effective executing of communication plans. Students will also receive equal recognition and certification from both Taylor’s University and the University of the West of England (UWE), UK and the option to transfer to UWE in the final year. Students will learn to plan, manage and implement a broad range of communication tasks for various sectors, with competencies, among others, in advertising, broadcasting, journalism and public relations related work.