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Bachelor of Professional Communication (Hons)

International University of Malaya-Wales (IUMW)

Kuala Lumpur, Malaysia

Full time

Mode

Degree

Level

36 Months

Duration

January, May, September

Intake

RM 55,270

Tution Fees

Course

The Professional Communication programme at IUMW is designed to give students the skills and knowledge to begin a successful career in a variety of fields including journalism, advertising, public relations and broadcasting. A career in communications can take you into almost any industry, so you can look for opportunities in areas you are passionate about.
 
The programme is delivered via a ‘branded syllabus’; modules are offered in collaboration with local and global brand names, so the programme is heavily influenced by today’s industry needs. Students embark on industrial-driven assignments to boost their portfolios and prepare them for the increasingly complex demands of the workplace.
 
Year 1
  • Bahasa Kebangsaan A***
  • Appreciation of Ethics and Civilisation
  • Public Speaking and Presentation Skills#
  • Introduction to Mass Communication
  • Introduction to Intercultural Communication
  • Media in Malaysia
  • Introduction to AI
  • Publication Design 1
  • Professional Communication
  • Integrated Marketing Communication
  • Media and Communication Research Methods
  • Writing for the Media
  • Communication and Audience
  • Falsafah dan Isu Semasa (Malaysian Students)
  • Communicative Malay 2 (International Students)
  • Ways of Thinking**
  • Ways of Perceiving**
Year 2
    • Communication Theories
    • Publication Design 2
    • Persuasive Writing
    • Visual Communication*
    • New Media Technology*#
    • Corporate Communication
    • Scriptwriting & Storyboarding
    • Social Media
    • Communication Campaign
    • Media Production
    • Integrity and Anti-Corruption
    • Communication Startup
    • Audio and Video Production
    • Research in Context **
    • Research in Practise **
    • *Choose any ONE (1) elective
 
Year 3
    • Communication Research Project 1
    • Ethical and Legal Issues in Communication
    • Professional Portfolio Development
    • Event Management*
    • Language and Literacy Text*#
    • Corporate Writing*
    • Crisis Communication
    • Communication Research Project 2
    • Organisational Communication
    • Industrial Training
    • Professional Promotion**
    • *Choose any ONE (1) elective
 
  • #Opt to learn at Universiti Malaya
  • **Dual Award Module / Dual Award students only
  • ***Malaysian students who did not get a credit for Bahasa Melayu in SPM and have not completed the module in any previous studies

Entry Requirements

Entry Requirements:

Full time

Mode

Degree

Level

36 Months

Duration

January, May, September

Intake

RM 55,270

Tution Fees

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