Kuala Lumpur

Malaysia

Marketing

<p>Digital technologies have the power to transform the delivery of existing products and services and inspire new ones, creating innovative ways to connect, collaborate and conduct business. By combining digital business with general management, this degree prepares you to guide businesses through digital evolution.<br /><br />You will learn specialised skills to help you stand out and stay relevant. These include applied digital marketing skills, business transformation, digital content creation, cybersecurity, and fintech. There is strong demand for graduates with high-level business and digital skills across a wide range of job roles and industry sectors. The Bachelor of Digital Business prepares you to step into exciting roles such as business consultancy, digital transformation lead, and marketer, or even start your own venture as an entrepreneur.</p>
<p><strong>Year 1</strong></p>
<ul class="with-icon">
<li class="icon">Bahasa Kebangsaan A***</li>
<li class="icon">Introduction to Artificial Intelligence</li>
<li class="icon">Integrity and Anti-Corruption</li>
<li class="icon">Sustainability and Innovation</li>
<li class="icon">Introduction to Entrepreneurship</li>
<li class="icon">Principles of Management</li>
<li class="icon">Principles of Marketing</li>
<li class="icon">Business Communication</li>
<li class="icon">Introductory Business Statistics</li>
<li class="icon">Legal Environment of Business (Malaysian Environment)</li>
<li class="icon">Business Technology</li>
<li class="icon">Principles of Accounting</li>
<li class="icon">Fundamentals of Finance</li>
<li class="icon">Microeconomics</li>
<li class="icon">Management Information System</li>
<li class="icon">Organisational Behaviour</li>
<li class="icon">Falsafah dan Isu Semasa (Malaysian Students)</li>
<li class="icon">Communicative Malay 2 (International Students)</li>
</ul>
<p><strong>Year 2</strong></p>
<ul class="with-icon">
<li class="icon">Macroeconomics</li>
<li class="icon">Company Law</li>
<li class="icon">International Business</li>
<li class="icon">Supply Chain Management</li>
<li class="icon">Planning for Digital Business</li>
<li class="icon">Operations Management</li>
<li class="icon">Business Research Methods</li>
<li class="icon">Human Resource Management</li>
<li class="icon">Financial Management</li>
<li class="icon">Cybersecurity</li>
<li class="icon">Marketing Management</li>
<li class="icon">Digital Content Strategy</li>
<li class="icon">Appreciation of Ethics and Civilization</li>
</ul>
<p><strong>Year 3</strong></p>
<ul class="with-icon">
<li class="icon">Strategic Management</li>
<li class="icon">Technopreneurship</li>
<li class="icon">Business Incubation</li>
<li class="icon">Digital Marketing</li>
<li class="icon">Product and Innovation Management</li>
<li class="icon">Big Data in Business</li>
<li class="icon">Business Project</li>
<li class="icon">Corporate Social Responsibility and Ethics</li>
<li class="icon">Digital Leadership</li>
<li class="icon">Digital Commerce</li>
<li class="icon">Enterprise Digital Transformation</li>
<li class="icon">Financial Technology (Fintech)</li>
<li class="icon">Technology Management</li>
</ul>
<p>**Dual Award Module / Dual Award students only<br />***Malaysian students who did not get a credit for Bahasa Melayu in SPM and have not completed the module in any previous studies</p>

<ul class="with-icon"><li><ul class="with-icon"><li class="icon">STPM or equivalent, Grade C (GPA 2.00) in any two (2) subjects, AND passes in Mathematics and English at SPM level or equivalent</li><li class="icon">STAM Grade of Jayyid, AND passes in Mathematics and English at SPM level or equivalent; OR</li><li class="icon">UEC Grade B in five (5) subjects and passes in Mathematics and English; OR</li><li class="icon">Matriculation/Foundation CGPA 2.00 out of 4.00</li><li class="icon">Other qualifications equivalent to a Diploma or Advanced Diploma, CGPA 2.00 out of 4.00; OR</li><li class="icon">A Diploma Kemahiran Malaysia (DKM) / Diploma Lanjutan Kemahiran Malaysia (DLKM)/ Diploma Vokasional Malaysia (DVM) CGPA 2.50 out of 4.00 AND subjected to Bridging programme; OR</li><li class="icon">A-LEVEL Pass with Grade D in two subjects, AND passes in Mathematics and English at SPM level or equivalent; OR</li><li class="icon">Australian Matriculation ATAR 65; OR</li><li class="icon">International Baccalaureate Diploma Programme (IB) 24 points across six subjects; OR</li><li class="icon">Other qualifications recognised as equivalent.</li></ul></li></ul><p>Note:</p><ul class="with-icon"><li><ul class="with-icon"><li class="icon">The credit requirement at SPM level can be waived should the grades obtained at the STPM/STAM level are equivalent/higher</li><li class="icon">Students enrolling on a Dual Award programme will be subject to the English requirements of UWTSD/UK</li></ul></li></ul><p><strong>English language competency requirements for international students:</strong></p><ul class="with-icon"><li class="icon"><a href="https://www.umwales.edu.my/admissions/english-language-requirements/">See the latest requirement here</a></li><li class="icon">International students are required to achieve a minimum score of 5.5 in IELTS OR Band 3 in MUET OR 550 in TOEFL OR its equivalent</li><li class="icon">English language requirements can be waived if the international student EITHER comes from a country that uses English as the official language OR the entry qualification uses English as the medium of instruction</li></ul>

Academic Requirements

<p style="text-align: justify;"><span data-sheets-root="1">Established in 2008, the International University of Malaya-Wales (IUMW) offers programs in partnership with the University of Wales, UK. Located in Kuala Lumpur, it provides a range of undergraduate and postgraduate courses in fields like business, engineering, social sciences, and health. IUMW&rsquo;s modern campus offers state-of-the-art facilities, including a library, computer labs, and specialized industry spaces. The university&rsquo;s commitment to providing globally recognized qualifications and a supportive learning environment prepares students for careers in both local and international markets.</span></p>

International University of Malaya-Wales (IUMW)

January

September

Bachelor of Business Administration (Hons) in Digital Business

Education is an open stream for all those students who wish to make a career as a Teacher. The most sought after courses in Education Stream include –B.Ed and M.Ed  respectively. The languages is another stream that is very much in demand by those students who wish to be a master of a particular language and further be known for their language skills both written and oral.

Business & Marketing

<div class="col-md-12 col-sm-12 col-xs-12 engineering-details-left-top">
<h3 class="common-heading">Business Management &amp; Administration</h3>

<p class="common-text">Business Management &amp; Administration is the new stream in the Business Studies discipline. The stream is popular for the kind of professions that it offers to the young graduates pursuing it. The stream of Business Management &amp; Administration is in very much demand among those students who are planning to make their career in the field of management of Business Operations and any financial concern.</p>

<h3 class="common-heading">Basic Overview</h3>

<p class="common-text">The Bachelor of Business Administration or BBA is the bachelor degree that all the Commerce Graduates pursue to make a career in the coveted field of Business Administration. The students who have good communication skill and decision-making capability to handle a business concern can opt for this course.</p>

<ul class="eligibility">
	<li>Associated Branches:
	<ul>
		<li>
		<p class="common-text">Business Administration &amp; Operations</p>
		</li>
		<li>
		<p class="common-text">Business Management</p>
		</li>
		<li>
		<p class="common-text">Management Studies</p>
		</li>
		<li>
		<p class="common-text">Marketing Management</p>
		</li>
		<li>
		<p class="common-text">Human Resources</p>
		</li>
		<li><p class="common-text">Entrepreneurship</p>
		</li>
	</ul>
	</li>
</ul>

<h3 class="common-heading">Eligibility</h3>

<p class="common-text">The minimum eligibility to enrol in a Business Management &amp; Administration Course is PUC or Matriculation passed from any recognized schools in Malaysia.</p>

<h3 class="common-heading">Study Pathway</h3>

<p class="common-text">The students can as the first step should take up a course in Foundation or diploma. The students who further wish to explore this field should enrol in a bachelor course and then into masters course in Business Administration from any local or international campus of a foreign university in Malaysia.</p>
<h3 class="common-heading">Career Information</h3>
<p class="common-text">There are ample of profitable employment opportunities for the students who opt for the Business Management &amp; Administration stream. The most popular career options that this stream can offer to the students graduating can be &ndash; Business Analyst, Human Resource Officer, Operational Researcher, Project Manager, Sales Executive, Stock Broker, Marketing Executive and Management Consultant etc.</p>
</div>


A bachelor degree is the three year degree program undertaken by the students after schools to get a fair knowledge of their chosen discipline. The bachelor degree program is mandatory for students who wish to pursue higher education in their chosen fields. It also provides an edge to the students who wish to be a part of the industry in the desired fields post qualification. 

Degree

<div class="col-md-12 col-sm-12 col-xs-12 engineering-details-left-top"><p class="common-text">A bachelor degree is the three year degree program undertaken by the students after schools to get a fair knowledge of their chosen discipline. The bachelor degree program is mandatory for students who wish to pursue higher education in their chosen fields. It also provides an edge to the students who wish to be a part of the industry in the desired fields post qualification.</p><h3 class="common-heading">Basics or Overview of a Bachelor Degree Program</h3><p class="common-text">Students prefer bachelor degree programs to gain more knowledge of Industry as well as academics. Generally, a bachelor degree takes three years for completion and it&rsquo;s available in almost any discipline that one wishes to study. Those students who take Mathematics &amp; Science in their PUC or Intermediate can enroll themselves in a Bachelor of Science (B.Sc.) course. The course can be especially beneficial for students who wish to be a future scientist or interested in pursuing any other scientific career options. Similarly, a bachelor program also provides students an eligibility to participate in different competitive examinations conducted periodically by the government for several state services.</p>&nbsp;<h3 class="common-heading">Branches or Fields-</h3><p class="common-text">A bachelor program can be availed by the students in a number of disciplines, including Arts &amp; Science Engineering/ Technology, Commerce, Business Administration, Computer Applications, Fine Arts, Journalism, Fashion Designing.<br /><br />Students can chose their respective field of study as per their subjects studied in 10+2 or class 12th or according to their future career choices to be made in the long run.</p><h3 class="common-heading">Eligibility or Minimum Requirements</h3><p class="common-text">In order to enroll under a bachelor level study program, students should be PUC or intermediate qualified from the recognized state boards of Malaysia. .</p>&nbsp;<ul class="eligibility">		<ul>		<li>		<p class="common-text">For B.Sc Course: Intermediate passed with Mathematics or Science Group of subjects, i.e. Chemistry, Physics and Biology</p>		</li>		<li>		<p class="common-text">B.Com Course: Intermediate passed with Commerce, Accountancy and Economics or Business Studies</p>		</li>		<li>		<p class="common-text">BA Course: Intermediate passed with History, Civics, Geography, Fine Arts, Music, Mass Communication or any other subjects of Arts Stream</p>		</li>		<li>		<p class="common-text">BCA: 10+2 or PUC in Computer Studies or Computer Applications</p>		</li>		<li>		<p class="common-text">BBA: Higher Secondary School Certificate passed with Business Administration or any other Commerce group of subjects</p>		</li>		<li>		<p class="common-text">BE/ B.Tech: 10+2 with Mathematics as a compulsory paper</p>		</li>	</ul></ul><div class="clearfix">&nbsp;</div><br /><br />&nbsp;<h3 class="common-heading">Relevance of a Bachelor Degree Program</h3><p class="common-text">Now-a-days, the bachelor programs are specifically designed for the students to prepare them for the upcoming market and industrial or academic scenarios. As, more technical and scientific fields have emerged in the market that demand more specific skills for their work, hence, those students who have a specialization in the stated discipline prove to be indispensable. A bachelor program also provides the necessary edge to the students in terms of eligibility to apply for various vacancies announced periodically by the government in the job market.</p><h3 class="common-heading">Career Options</h3><p class="common-text">A student with a regular bachelor degree has more than 99% of chances of being short listed under various academic and professional fields on its successful completion. A student who has successfully completed, its three years of graduation will be considered eligible for the mid to senior level positions in any organization both private and public as per their demands as compared to a student who has a normal education.</p><ul class="eligibility">	Some interested facts &ndash;	<ul>		<li>		<p class="common-text">&bull; Recently, the Ministry of Higher Education Malaysia has put forward the idea of collaborating the Malaysian Higher Education institutions with the leading business houses so that the curriculum quality along with the moving out graduate would improve successfully.</p>		</li>		<li>		<p class="common-text">&bull; The Malaysian Universities have made it to the top in the world rankings in Early May, in terms of the international education that it offers to the young graduates from across the world.</p>			</ul>	</li></ul></div>

Prayer room

Transportation (BUS)

Class Room With Air Conditioner

Shopping

Students Car Parking

Labs & Workshops

Clubs and Societies

Library

Lecture Theaters

MultiPurpose Hall

Outdoor Sports / Indoor Games

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Bachelor of Business Administration (Hons) in Digital Business

International University of Malaya-Wales (IUMW)

Kuala Lumpur, Malaysia

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