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Diploma In Mass Communication (Public Relations)

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    Mode
    Full Time
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    Level
    Diploma
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    Duration
    2 Years
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    Intake
    May
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    Tution Fees
    RM 18,000

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COURSE OVERVIEW

This programme develops students' knowledge and practical expertise in formulating PR plans and organising publicity events, producing PR write­ups and promotional material. To produce capable PR and media relations practitioners, the programme entails courses in PR strategies and tools, PR writing, media relations, media and advertising, public opinion and public speaking. Students' experiential skills are enhanced via case studies and events.

ENTRY REQUIREMENTS

Exams
Detailed entry requirements

SPM

3 credits in relevant subjects which must include Credit in English Language

O-Levels

3 Grade C in relevant subjects which must include Grade C in English Language

UEC

3 Grade B in relevant subjects which must include Grade B in English Language

TARC/TAR UC

Relevant certificate

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