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The course emphasizes both marketing theory and practice. Students are expected to learn the basic marketing principles; customer behavior, marketing planning and decision making process during the course. The aim is to build students’ confidence in the job market or for further studies in the related fields.
Certificate of Unified Examination (UEC) for the Chinese Independent Secondary School (Senior Middle Level) with 3 credits
Sijil Pelajaran Malaysia (SPM) with a pass in Bahasa Malaysia and 3 credits; Any other equivalents
Priorities will be given to applications with good academic performance at English and Mathematics
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