Are you an international student?
Visit the International Students section on our website to find out the latest news and everything you need to know about studying in Malaysia.
The Bachelor of Arts (Hons) in Business and Marketing Management enables you to develop knowledge in understanding and analysing a business within a regional, national and international framework. The degree enhances communication and problem solving skills, often required in the marketing industry. As graduates, you’ll be ready to fulfill expectations of the employers with the education and practical skills gained throughout the programme.
With the excellent grounding in business offered by this degree, you will be ready for a career in any business area, ranging from the Human Resources, Marketing, Operations, and/or administration.