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Bachelor Of Business In Marketing (Honours)

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    Full Time
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    3 Years
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    Mar, May & Sep
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    Tution Fees
    RM 40,200

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Our Bachelor of Business in Marketing (Honours) is a versatile degree that prepares students for the best of the business and marketing worlds. With a syllabus aligned to the current industry trends and environmental sustainability, we produce competent graduates who are workplace ready and caring towards the society and environment.

Marketing is the heart of business and is not limited to buying and selling products or services for profitability only. Digital technology is changing the current marketing and business landscapes, so a graduate with both these qualifications stand a greater chance of climbing the coporate ladder faster.

The three years of study with us will be exiciting with plenty of project- based learning, digital contents, community involvement and opportunity to learn foreign languages. Our students are readied for globalization and diversity through a short overseas study opportunity in Australia, Japan, Singapore, China, Taiwan. MIM’s recognition provides our graduates a distinctive edge in securing the professional positions they aspire to.


Detailed entry requirements


  • STPM with 2 Principal Passes of at least C+, and SPM with a Credit in Mathematics and a Pass in English
  • UEC with 5 Credits, of which includes Credit in Mathematics and English
  • Foundation in Business (CGPA 2.0), New Era University College
  • Diploma in Marketing (CGPA 2.0), New Era University College

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