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Bachelor Of Marketing (Hons.)

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    Mode
    Full Time
  • icons
    Level
    Degree
  • icons
    Duration
    3 Years
  • icons
    Intake
    Apr, Jul, Sep & Nov
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    Tution Fees
    RM 17,333

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COURSE OVERVIEW

The three-year BBA programme majoring in Marketing with Multimedia is an interrelated course that uses the knowledge in business marketing for the purpose of developing the multimedia industry. Students are nurtured with in-depth understanding of the concept of marketing and marketing communication, while supplemented with the fundamentals in multimedia and ICT.

ENTRY REQUIREMENTS

Exams
Detailed entry requirements

Academic Requirements

  • Pass Foundation/Matriculation studies from a recognized institution; OR
  • Pass STPM or its equivalent with a minimum Grade C (GP 2.00) in any 2 subjects AND a Pass in Mathematics and English at SPM Level or its equivalent; OR
  • Pass A-Level with a minimum of Grade D in any 2 subjects AND a Pass in Mathematics and English at SPM Level or its equivalent; OR
  • Pass STAM with a minimum Grade Jayyid (Good) in 2 subjects AND a Pass in Mathematics and English at SPM or its equivalent; OR
  • Pass UEC with a minimum of Grade B in at least five (5) subjects inclusive of Mathematics and English; OR
  • Pass Diploma from a recognized institution.

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