SPM guide

SPM 2017 REVISION GUIDE

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Your guide to become an SEO specialist in Malaysia

Experience Required

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Average Salary

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Who is an SEO specialist?

A Search Engine Optimization (SEO) specialist help make a website searchable

A Search Engine Optimization (SEO) specialist help make a website searchable. They work with clients to check their existing SEO and social media activities. Based on this audit, the SEO Strategist will define the program’s goals, strategies and tactics. The SEO specialist identifies target keywords, and will provide on-page and off-page recommendations for SEO coding, structure, content, social and linking best practices. The Strategist will track and report on the success of the engage...

A Search Engine Optimization (SEO) specialist help make a website searchable. They work with clients to check their existing SEO and social media activities. Based on this audit, the SEO Strategist will define the program’s goals, strategies and tactics. The SEO specialist identifies target keywords, and will provide on-page and off-page recommendations for SEO coding, structure, content, social and linking best practices. The Strategist will track and report on the success of the engagement, providing monthly optimization recommendations. This role does not include design or development implementation.

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The pros & cons of being an SEO specialist:

Pros

High potential earnings

Can find work in many industries

Job enables you to be creative and keep with the latest technologies

Cons

Job may require you to constantly travel to meet up with clients

Competetive job market

Does not require a postgraduate degree

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