Bachelor of Communication in Marketing CommunicationBack
|Intake||January, May, August, October|
|Tuition fees||No information available|
This course takes you beyond the traditional advertising major, as the curriculum incorporates business, marketing and management perspectives into advertising. It includes promotions, brand management, product launches and merchandising, among others.
Marketing communication specialists today are an integral part of any marketing team. They communicate information to current and prospective customers about products or services that are currently available in the market, as well as execute launching of new brands or rebranding through the various media.
Other Courses Offered in Media & Communication
Bachelor of Corporate Communications (Hons)
Universiti Tunku Abdul Rahman (UTAR)
Bachelor of Arts (Hons) in Mass Communication & Business, Northumbria University
Brickfields Asia College (BAC)
Bachelor of Arts in International Relations
University of Nottingham Malaysia Campus
Bachelor of Public Relations (Hons)
TAR UC – Tunku Abdul Rahman University College