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SPM 2017 REVISION GUIDE

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Your guide to become a Brand Manager in Malaysia

Experience Required

NA

Average Salary

NA

Career Familiarity

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Who is a Brand Manager?

In a large company, professionals must plan and coordinate their products to drive sales and ensure survival in the business world. Many times, a company might produce several different products, each requiring separate branding strategies and approaches

In a large company, professionals must plan and coordinate their products to drive sales and ensure survival in the business world. Many times, a company might produce several different products, each requiring separate branding strategies and approaches to market effectively. To ensure a brand’s success, companies assign a brand manager to oversee market research, development, and the various marketing strategies of a brand

In a large company, professionals must plan and coordinate their products to drive sales and ensure survival in the business world. Many times, a company might produce several different products, each requiring separate branding strategies and approaches to market effectively. To ensure a brand’s success, companies assign a brand manager to oversee market research, development, and the various marketing strategies of a brand

The pros & cons of being a Brand Manager:

Pros

Work is available in various industries

Average salary is high

Clear career progression espcially those with experience

Cons

Long working hours or tight deadlines

May require some traveling and overtime work

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